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Supplement copywriting services for health and nutraceutical brands

FDA- and FTC-aware sales pages, product pages, advertorials and copy audits for dietary supplement brands. Research, copy, compliance review, design and build, from one pharmacist.

Supplement sales page copywriting

For: launches, cold traffic and paid social
Turnaround: about 2 weeks

A complete long-form, direct-response supplement sales page: hero and offer, problem, mechanism, ingredients with doses, proof, guarantee, bundle pricing and FAQ. Written, designed and built on your platform.

  • Formula, study and competitor research
  • 3,000 to 6,000 words of copy
  • 5 headline variations to test
  • FDA and FTC claim review
  • Mobile-first custom design
  • Build on WordPress, Elementor or Shopify
  • Product and FAQ schema
  • 2 revision rounds

Supplement product page and product description writing

For: Shopify and WooCommerce stores
Turnaround: 5 to 7 days

Your Shopify or WooCommerce supplement product page and product descriptions, rebuilt to sell: a sharper headline and benefit stack, accurate ingredient panels, stronger proof and a pricing section that works on a phone.

  • Above-the-fold rewrite
  • Ingredient and dosing section
  • Objection-handling FAQ
  • Bundle and subscription layout
  • Claim review
  • Implemented in your theme

Supplement copy compliance and conversion audit

For: brands with a page that underperforms
Turnaround: 3 working days

A written, prioritised review of your supplement landing page: what's costing you sales, which claims put your ads or merchant account at risk, and exactly what to change first.

  • Section-by-section teardown
  • Risky claim list with safer rewrites
  • Mobile and speed review
  • Prioritised fix list

Supplement advertorials, pre-sell and review pages

For: affiliates and brand affiliate programs
Turnaround: 5 to 7 days

Advertorials, affiliate bridge pages and evidence-led reviews that warm readers up before they reach the offer, written to Google's product review guidelines with clear disclosures.

  • Hands-on style ingredient analysis
  • Pros, cons and who it's not for
  • Comparison tables that fit on mobile
  • Review and FAQ schema

SEO and AI search optimization

For: health, supplement and content sites
Turnaround: audit in 5 days, then monthly

Rankings on Google and citations in AI answers. Technical fixes, keyword and topic strategy, pharmacist-reviewed health content and structured data, built on 13+ years of SEO experience.

  • Technical SEO audit
  • Keyword research and topical maps
  • On-page and content SEO
  • Schema and structured data
  • AEO and GEO for AI engines
  • Tool-led and programmatic SEO

Split-test retainer

For: brands with steady traffic
Turnaround: monthly

New headlines, hooks, offer framings and section variants every month, built and ready to test, so your page keeps improving after launch.

  • Monthly test plan
  • Variant copy and builds
  • Results review call
  • New angles for ads and emails

Pricing

Supplement copywriting rates

Every project gets a fixed quote after a short call. These are the usual starting points.

Audit

Serving size: 1 existing page

From $199

Written teardownYes
Risky claim listYes
Prioritised fixesYes
Delivery3 days
Book an audit

Rewrite

Serving size: 1 product page

From $650

Copy rewriteYes
Claim reviewYes
Built in your themeYes
Revision rounds1
Delivery7 days
Start a rewrite

Dosing schedule

How a sales page project runs

  1. Days 1 to 2

    Diagnose

    Intake call, label and formula review, and a teardown of your current page and top competitors.

  2. Days 3 to 7

    Formulate

    Research, angle and the full copy draft, with every claim annotated to its source.

  3. Days 8 to 11

    Compound

    Design and build on your platform, mobile first, reviewed on real phones.

  4. Days 12 to 14

    Dispense

    QA, speed and schema pass, launch, and a test plan for the first two weeks.

Before we start

What I'll ask you for

  • Supplement Facts label and full formula
  • Certificates of analysis, if you have them
  • Studies or claims you already use
  • Your offer, pricing and guarantee terms
  • Customer reviews you're allowed to use
  • Brand guidelines and site access

Questions

Supplement copywriting services FAQ

Rates vary widely with experience and scope. My supplement copywriting starts at $199 for a compliance and conversion audit, $650 for a product page rewrite and $1,800 for a full long-form sales page including design and build.

Yes. I write supplement advertorials and pre-sell pages for cold traffic, and product descriptions for Shopify and WooCommerce stores, alongside full sales pages.

About two weeks from the intake call to a live page. Audits take three working days and product page rewrites take five to seven days.

Two revision rounds on full sales pages and one on product page rewrites. Small fixes after launch are always covered.

Yes. These are the categories where compliant copy matters most. I write persuasive pages for them that avoid disease claims and unsupported promises.

Yes. I'm happy to sign your NDA before you share formulas, sales data or unreleased products.

Through Upwork with escrow protection, or by direct invoice. Larger projects are split into a deposit and a final payment on delivery.

No honest copywriter can, because results depend on your offer, price and traffic. What I guarantee is accurate, compliant, well-researched copy on a fast mobile page, delivered ready for split testing.

Send me your product page. I'll send back a diagnosis.

A written review of what's costing you sales and which claims could get your ads rejected. Free, within three working days.